Revenue reviewSiteMinder:Distribution inside the channel manager you already run.
SiteMinder is the channel manager we see most across Australian independents, and it's where parity is won or lost. Our revenue managers work in it every day: channel mapping, rate and availability pushes, the booking engine, and the checks that keep every channel showing the same rate.
What we do in SiteMinder every day
- Map every room type and rate plan to every channel once, properly, and keep the mapping clean when a plan changes.
- Push nightly rates and restrictions and confirm they landed on each OTA.
- Run parity checks from the SiteMinder side and fix the source of any break.
- Manage promotions and mobile rates so they help ranking without breaking parity.
- Keep the SiteMinder booking engine's rate the best a guest can find.
Setup and clean-up
A new connection, a new PMS behind it, or an instance that's grown messy: a mapping audit, retired plans removed, channel connections rebuilt, and a check of every channel after. Quoted as a project.
Common mistakes we fix
Rates mapped to the wrong room type on one channel; a promotion stacking on a discounted rate plan; availability pooled where it shouldn't be; a mobile rate undercutting the direct rate; a closed channel that should have been a closed room type.
What SiteMinder users ask us
Do we need SiteMinder's premium tier?
Usually not for distribution. If a feature (for example metasearch or a particular integration) would pay for itself at your property, we'll say so.
Can you fix our parity problems?
Yes. Parity breaks are almost always a mapping, a promotion or a wholesale rate; we find them with weekly rate shopping and fix the source in SiteMinder.
How do you get access?
A named user with the permissions we list on the onboarding call. Changes are visible in SiteMinder's logs.